Who we are

Meet the top hog.

Richard Madden is Trufflehog’s Managing Director. His category experience ranges from financial services and retail, to automotive and not-for-profit. Incisive yet disarming, he has been described as ‘Inspector Columbo in corduroy’.

Richard has led customer strategy teams at some of the UK’s leading agencies, including Kitcatt Nohr and Bartle Bogle Hegarty. He has won multiple effectiveness awards. He is equally proud of the new clients he has met by referral.

A graduate of Oxford University, Richard is a member of the Market Research Society and serves on the IPA’s Agency Effectiveness panel. He is a Trustee of Haynes Motor Museum.

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What clients say

“Richard manages to combine his many years of experience across a broad spectrum of clients with incisor-sharp intelligence and his own unique style to bring value to every strategic conversation.”

— Tash Whitmey
Managing Director, Tesco Media and Insight Platform

More black belts. With trotters.

There are services Trufflehog doesn’t offer. Advanced analytics, business modelling, brand strategy, and media effectiveness measurement, to name a few. Luckily, we have colleagues who are industry leaders in these fields. We work with them often, they share our philosophy, and we never profit from introductions.

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